Product prices prevail in kind http://shopkaqibei.cn.alibaba.com/ official website Contact: fold Manager QQ: 380931661 E-mail: 380931661@qq.com Tel: 13105456117 Ali Want: alooughe Alibaba website: http:// shopkaqibei.cn.alibaba.com Address: Development Zone, Yantai, Shandong, China Road on the 29th day corporate website: http://www.kaqibei.com Yantai Kutch times Garments Co., Ltd. is a professional design, production and sales in one of the modern children's clothing business. Since its establishment in 2005 launched a registered brand "Kutch times" "alooughe" has been adhering to customer satisfaction as the center "win-win" business philosophy. The company will be at the core of children living culture, respect for individuality, fashion and diversified mix without losing the lovely dress ideas; product "green, green", comfortable, portrait shape lively, clever, smart, beautiful image. Presents children's clothing brand new intentions, committed to the creation of children clothing culture with accurate market positioning, classic, trendy and design combined with consumer groups demand humane management style and philosophy, founded seven years, "the image of the first, service first First, the brand first "business ideas first to achieve a sales network throughout the country provinces and cities of the professional wholesale and franchise stores. "Kutch times" "alooughe" brand style and development potential has been widely recognized by the industry in the country at all levels of customers have a good reputation and reputation, the company will make unremitting efforts to further strengthen fine production management, strengthen terminal support and the concept of customer service, integrity, professionalism, humanity, fairness for the enterprise culture in an effort to "Kutch times" "alooughe" playing artistic pursuit and commercial operation perfect fusion of fashion clothing brand! Kids Yantai Kutch times, more than seven years to focus on children's clothing. Oh, every day new. Bookmark us, contact us, a lot of surprises! Another pro Please note that over a hundred mixed batch refers to a full 100 per hands after getting goods at lowest price. Another factory in order to repay the old and new customers, getting goods from time to time introduced a single code activity. For details, please contact the online manager Oh! Promotion policy taken by competitors, it should be said that very few companies are not pursued. Because follow-up is to court death, I do not follow is to court death, not as positive towards it, might be able to change from passive to active. Ten years of marketing career, and indeed seen competitors promotion, corporate calmly, do not take any response type, counterattack style promotion, and use other ways to ensure that the sale is not lost. Queer as Coca-Cola's market share in the competitor's major advantage, no price, no promotion, but as soon as possible to take "role marketing" approach to get close to consumers and buyers (consumers and purchasers Queer sometimes inconsistent), so that consumers continue to buy "queer" drinks; unified enterprise in the face of a large number of competitors, promotion policy, due to the company's product line is very long, more of the original launch some new products (series), Tathagata barrels surface, uniform 100 big bread instant noodles, wheat tea series, etc., to interfere with the consumer's attention, disrupt the opponent's promotion; Blue Ribbon beer because then the scarcity of foreign beer brands instead of the opponent and distribution price drops business synergies prices, so that consumers with their own strong brand awareness to counter the opponent ...... but these are just some of the cases, there are some special conditions, not every company can or can learn to use , there is no universal significance. From Trout "Marketing is a war" point of view, competitors promotions, we should be mentally prepared, very frankly to accept this fact, while welcoming the opponent should take better promotion. Only this time the enterprise promotion, compared with their rivals, should rich "move off" meaning, rather than blindly follow and not rush to the next decision is not without ideas to go implemented. Promotional competitors, we do not do, but need to thoroughly study the opponent's promotion policy, in order to take a section of a rational and orderly way to deal superb. These methods can be summarized as follows: the first will be a good bit of promotional measures, before taking higher - to attract the interest of a higher, faster - faster action, stronger - stronger ability to execute "Three" policy. Through this "Three" policy (or "Three," one of the policies), to fight a battle frankly promotion! First, the positioning is quite difficult to catch up, in order to striking success, it would have to find the opponent's weakness. Promotions same. Here one can find the market positioning of the real needs of promotions, promotion policy, which through their own promotional latecomer but can grab opponents in the consumer channel members in the location or position than the opponent more visible, more attractiveness; One can find opponents to play the gap, it will not only be able to find their own unique location, but also the positioning of the opponent down, he missed. Many companies like to do at the supermarket promotional activities, recruiting a large number of promoters, Purchasing Guide, making a lot of vivid supplies, spend a lot of money to do some pretty Duitou, sometimes also implemented the "buy a few gifts" or price discounts. It can be said that this is a commonplace business promotional practices. But, after all, when companies do things only one focus, our competitors do promotions in the supermarket, it may in the street retail promotional efforts will be weakened or simply do not consider, then, companies should approach can meet efforts in these areas. Of course, we can also take opponents bigger packaging, the way we make small packages and so on. However, it must give the channel or consumer or to seize a bigger shock as the main rival of the gap. Second, higher interest to attract a lot of it is used to recruit businesses, although no new ideas, but still want to mention here. Why? Reflect the value of the product itself is the product to be promotional, is in recognition of the value of the product, should also be in a short time so that channel members, so that consumers get more value or feel, therefore, with a higher attract interest is definitely "be welcomed." This is also consistent with the view channel value chain: channels at all levels, so that the consumer is a member of value-added products, they benefit, the flow can be more promotional products, which is the "promotion" connotation ah! And we are now the errors, or that some companies reason for opposing this view, the interest is higher only stay on the surface of understanding, only with the "eye for an eye person in his body used" to solve the problem . In fact, in order to avoid vicious competition, it is recommended to use a higher interest, but still with some of the more peculiar way or slightly more favorably to some of the staggered manner. As opponents in the channel members to work hard, with buy gifts, discounts, high rebates, subsidies to attract channel distributors, and we can be more vigorously on the terminal one to one marketing, such as the freezing of a single product awards + display + + cumulative rewards, etc. If the opponent buy ten get one free, I would not hesitate to come to buy eight get one, which is messing up the rules, and undesirable, this is a lose-lose approach. If you noticed it, and that is the channel is a chain, just in general make more value-added products, or reflect the more value or value for money, and that is to take a good marketing policy, which avoids as much as possible " Promotional war. " Three, the faster the action say now is not the big fish eat, but the era of fast fish eat slow fish, which in the promotion of the implementation should be easier to get on the card. Promotional inherently short-term sales promotion thing! Had heard of such a real case, a company is secretly a discussion conducted at the station during the holiday season sales of instant noodles, ready three days after the operation, the results of this promotional information was immediately intercepted by the opponent, the opponent in full swing, the next day it was taken with the non-implementation of the promotion policy similar promotion, the results victory, but also the corporate marketing plan aborted, suffered heavy losses. The competitors made a nice grab promotional war when. Say "mantis stalks the cicada, oriole in the post" in the market changes so fast that consumer demand can be met at any age, it increasingly does not apply. When promotional products have occupied the channel distributors warehouses, consumers are already enjoying the promotional items, the new promotion for them has no interest. Year's beverage market "Another bottle of" smash hit, all companies have competed to follow, but the real benefit of the fact that only the initiator. Recently visited the market, see a lot of competition in the industry has been extremely market, an enterprise is implementing a promotion, competitors will be able to launch the next day. This "fast" method, not doing the promotion, in a fit of anger, gambling market, gambling enterprises destiny, absolutely not doing promotional concept, I believe that they are not only the beneficiaries of promotion, but is the most promotional victims. Fourth, a stronger ability to execute marketing policy adopted competing products, apart think of ways to use better positioned to attract the interest of a higher, faster action, many companies ignore the point, that is even more out- execution. Many times, we rely on promotional dealers, dealers in hope to attract the interest of a higher post, help us promotion. Very strange that we often do things their own sustenance in the dealer body! Dealers will help us solve Promotions implementation issues. More often, we feel, will improve the channels of interest, dealers will be 100% of the sale do! Many companies failed to do promotion is an important reason is that promotion policy implementation is not complete, promotional resources are retained, promotional items not used the right places, promotion does not perform to the execution place or level. Sometimes business leaders that business line is in full swing promotion, can be pre-printed money spent may be a large number of promotional poster did not stick out. Sometimes all the dealers would have to one day Mastery of all terminal information, but the delay slowly dragged on for nearly two weeks! Sometimes the contract within one week promotion, promotional Duitou signed back, almost the promotional period has passed, but had not come back signed, and said indeed difficult. Sometimes ...... plan to achieve that 5% of the program, plus 95% of the execution, in order to make the marketing of competitors, the 5% addition to our program stronger than the opponent, the most successful in 95% rate efforts. And we tend to be on its head! Competitors to engage in promotion, how to deal with, which is an eternal topic, because first of all it was a rat race, was a bloody war. As a body in which the marketing people, we can only use the Olympic spirit "higher, faster and stronger" to encourage enterprises to compete in both the win in the promotion are ultimately successful. This is not the end of a race, we can only wish good ground, peer companies are like in the Olympic arena, everyone will come up with their own special skills, this high level of competition will push one another a new height!